In Depth

This project was my first graphic design project at MassArt. What was so interesting about this project was the ability to create personas out of inanimate objects and make them relatable to the audience. The reason I chose animals was because they best suited their personality traits and what they presented to Target as a brand. Likewise, the team effort was very efficient; we had to experiment, collect data, and present that data to the class. I was in charge of the graphics and collecting some data while my classmates were in charge of collecting most

of the data for this project. This project showed me how important team work was more than anything, and how good communication can

go a long way.